The Biggest Challenge for Membership Organisations in 2020: Connecting with Generation Z!

By |2019-10-15T10:15:28+00:00October 15th, 2019|Events, Sector Insights|

Who are Generation Z? People born between 1995-2015 are known as Generation Z. They are the first generation who have only known an online world, and their outlook is very different to those that came before them. It means that the value they perceive from professional bodies is changing and If your organisation isn’t considering [...]

Top 10 Tips for Improving Member Retention

By |2019-09-23T11:10:18+00:00August 22nd, 2019|Sector Insights|

On average, it costs an organisation 7-10 times more to acquire a new customer than it does to hold on to an existing one. Here are our 10 top tips to increase your member retention.   1. Improving membership loyalty benefits This can be achieved by identifying specifically what members most value; either in your [...]

Executive Briefing: CRM must support professional bodies in managing their awarding processes.

By |2019-05-17T14:53:44+00:00July 6th, 2018|Sector Insights|

Any professional body that awards qualifications needs a specialist CRM solution which integrates with its website to ensure that student data entered on the website is captured in its CRM system. An integrated solution allows professional bodies to capture students’ personal details and preferences, website browsing history, the web pages they are visiting, the type [...]

Modern CRM for examining, accrediting and regulatory bodies should be digital, seamless and paperless

By |2019-04-07T13:11:46+00:00May 23rd, 2018|Sector Insights|

Steve Shiels, Head of Operations, ProTech I have taken this title from that of a recent breakfast seminar hosted by Hart Square (the independent CRM and Technology Consultants) and sponsored by ProTech ProTech sponsored this seminar as, like Hart Square, we are acutely aware that many educational, accrediting and regulatory bodies are struggling to meet [...]

Member Engagement

By |2019-05-07T20:59:53+00:00February 28th, 2018|Sector Insights|

Personalisation is the Key Wouldn’t it be great if increasing member engagement had dropped off the outstanding priority list for Not for Profit (NFP), Membership or Association organisations? Why? Because it would mean that the sector had ‘cracked’ one of the biggest challenges it faces. Sadly, the sector is not there yet and driving up [...]

GDPR: The Clock is Ticking – 25th May 2018

By |2019-05-22T10:14:01+00:00February 8th, 2018|Company News, Sector Insights|

How will ProTech help our clients comply? What is GDPR (General Data Protection Regulation)? The General Data Protection Regulation (GDPR) is a regulation that the European Parliament, the Council of the European Union and the European Commission intend to strengthen and unify data protection for all individuals within the European Union (EU). The deadline for [...]

How to Increase Member Engagement: Think of Members As Consumers and Harness Your Member Data

By |2019-05-07T21:22:18+00:00March 30th, 2017|Sector Insights|

New MemberWise blog post by ProTech COO, Jenny Parsons The number one key goal for membership organisations and associations, revealed in the Digital Excellence Summary Report 2017 from MemberWise is to increase member engagement. Increasing member engagement is a continuing challenge for membership organisations and associations It was the number one goal in MemberWise’s 2016 Report and the number [...]

Is Your CRM fit For Purpose?

By |2019-05-22T10:16:16+00:00February 15th, 2017|Events, Sector Insights|

'Making the right CRM choice is key to your organisations strategy' Jenny Parsons, ProTech COO gave a ‘TED style talk’ at TechSmart to help delegates ‘make the right CRM choice’ by highlighting the key issues around Best of Breed -v- One-Size Fits-all CRM solutions. Jenny highlighted the considerations that should be made by NFPs when [...]

How can you harness your data to improve your learners experience?

By |2019-05-07T21:40:15+00:00February 6th, 2017|Sector Insights|

New MemberWise blog post by ProTech COO, Jenny Parsons Do you think of ‘big’ data as only being important to those ‘big’ enterprises operating outside of the NFP sector and who are daily inundated with huge amounts of data? If the answer is yes, you are missing a trick! If you are a NFP/Association that [...]

Lean3S – taking an ‘outside-in’ view of your organisation – Part Two

By |2019-05-07T21:32:40+00:00November 7th, 2016|Sector Insights|

'Can you identify with the findings of a ProTech Lean3s case study conducted with a UK professional body?' By Jenny McTiernan, COO, ProTech – Following on from Part One of this case study which appeared on Lean Management journal Part Two: Counting what counts Deming also said, “In God we Trust – everyone else bring [...]